Key Contact Information
Full Name
*
Email
*
Phone
*
Studio Information
Studio's Phone Number
Studio's Name
Do you have showers?
Yes
No
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Describe your parking situation for members
What landmarks are you near if you were to give someone directions?
Any other information you want prospects to know e.g. Creche, awards you've won etc..
What are your current offers (offer name, price, length, etc.)?
Building your Avatars
These are creating your "ideal members" that we go out there and find more of! Think of your current members, who do you have that you think "it'd be great if we had another 100 [insert members name]" -> and model it based on them. Or it may be some data on your best segment of members. We need a MALE and a FEMALE Avatar
Male Avatar
Really dig deep here. Think about their deep pain. The more we know about these people, the better our numbers will be.
What is their Age bullseye? (we'll also do a 10 year range)
What is their Demographic? (Job, Married, kids, Suburb, Hobbies?)
What are their 3 main pain points? Health, fitness, life related.
What are their 3 desired outcomes? Health, fitness, life related.
Female Avatar
Really dig deep here. Think about their deep pain. The more we know about these people, the better our numbers will be.
What is their Age bullseye? (we'll also do a 10 year range)
What is their Demographic? (Job, Married, kids, Suburb, Hobbies?)
What are their 3 main pain points? Health, fitness, life related.
What are their 3 desired outcomes? Health, fitness, life related.